What Is Home Staging?

According to Wikipedia, Home Staging "is the act of preparing a private residence prior to going up for sale in the real estate marketplace." Some refer to Home Staging as the process of preparing a home for sale on an aesthetic level to increase its marketability. Others may call it house fluffing or decorating. No matter how you choose to define it, Home Staging is the most effective marketing tool you can use to sell your home quickly and profitably.

Benefits of Home Staging

1. Gives your house a competitive edge
2. Enhances your MLS listing photos and other marketing materials
3. Increases buyer appeal which increases buyer traffic
4. Helps with emotional detachment and reduces stress
5. Increases marketability which can generate multiple offers
6. Increases the value of your home
7. Creates a memorable first impression
8. Can result in a higher selling price
9. Minimizes the chance of taking a price reduction
10. Your Home Staging Investment can be tax deductible (See IRS Publication 523)